Microplastics Are Everywhere — Our New Survey Reveals How Much Americans Know and Don’t Know
Let’s be honest: microplastics sound like something out of a science fiction novel. Tiny plastic particles hiding in our air, water, food — even our bodies? It’s unsettling. And for most of us, confusing.
That’s why Grove teamed up with our research partners at The 5 Gyres Institute to get clarity. Through Ipsos Public Affairs, we surveyed Americans across the country to understand their awareness, concerns, and what they want to see from companies and policymakers. What we found was clear: people are worried — and ready to act — but they’re still missing critical information and tools.
